Reservation Video Campaigns on YouTube is Easier Now with Google Ads
Video campaigns are a vital marketing strategy. It helps brands reach and engage their audience. Now Google is making it easier to launch reservation video campaigns on YouTube. The company made some changes in Google Ads to help streamline the process. Google Ads now offers several YouTube ad products in its self-service option. This includes […]
My Experience: Working on Samaritan House San Mateo
As a project manager and designer, working on projects is part of the day-to-day routine, and often can feel repetitious. However, working on the Samaritan House San Mateo website, alongside their team, was easily a highlight of 2023. When they first joined in 2022, the CMM team focused more on regular maintenance and security. Samaritan […]
What is Web Accessibility and Why It Matters: Understanding Legal Compliance
When exploring the realm of web accessibility, you’re delving into an essential practice that aims to ensure websites are navigable and usable by everyone, inclusive of individuals with disabilities. This concept focuses on removing barriers that might hinder access or interaction with digital content for those with diverse abilities in hearing, movement, sight, and cognition. […]
Google Reveals New Cryptocurrency Ad Policy Set to Take Effect in 2024
Cryptocurrency has been a polarizing issue these past few years. It’s why a Google headline about crypto is sure to stir the pot again. Google announced it is revamping its advertising policies on cryptocurrency. The company has advised advertisers and agencies to study the changes. They also emphasized that complying with the changes is critical. […]
What You Should Know About the Google Reviews Update
Google wrapped up its Reviews System update last December. The company revealed that it will not be announcing any future updates to the system anymore. The change is due to the regular and continuous updates the system’s algorithm will make. The Reviews System is a key element of the algorithms group. It puts together search […]
Google Announcement About Reviews System Update Can Benefit SEO
Google reported a Reviews System update would roll out in November. This Google changer will mark the end of an era for the company. It will also usher in a new period that could benefit SEO. A Q&A about core updates revealed very little about the Reviews System. Experts surmised that the name itself indicates […]
Google Reviews System Improvements Still Ongoing
Google rolled out its reviews update on November 8. There’s no confirmation of the rollout ending. The company did announce updates about the review system will happen at a regular pace. Google won’t be announcing further updates on the status dashboard because of this. Google published a Q&A for their upcoming core updates. The review […]
Tips for Getting Your Business More Google Reviews
One of the key elements that share our buying decisions is online reviews. These provide honest and genuine insights. It’s the digital equal of word-of-mouth review or recommendation. No marketing campaign is more successful than that. Statistics show that getting online reviews can make or break your business. 91% of consumers admitted that a good […]
What is Brand Marketing: Understanding Its Main Goals
What do companies like Apple, Starbucks, and McDonald’s have in common? These are brands famous all over the world. They didn’t get popular overnight though. Their success came from years of hard work and marketing trial and error. Now these companies have perfected the art of brand marketing! What is Brand Marketing? Many people often […]
The Fourth Google Update for 2023 Finished Rolling Out
The rollout for Google’s fourth core update of the year is complete. The recent Google Updates 2023 started on November 2 and finished on the 28th. That’s 26 days after the initial rollout. The November update came a few weeks after the October core update. The October update was faster. It rolled out on October […]
