A Marketing Audit That Shows You What’s Working (and What’s Wasting Your Time)
Your team is probably already doing a lot: content, email, social, SEO, paid campaigns, maybe a little bit of everything. The harder question is whether all of it is actually helping you reach the right people and move them toward action.
Our digital marketing audit helps you see what’s working, what’s missing, and where your team should focus next. Get your comprehensive marketing audit starting at $2,950.
Your Website Doesn't Have to Be Broken to Be Holding You Back
We talk to a lot of teams. We find that most don’t have a shortage of marketing ideas, but they do have a shortage of time.
Does this sound like you?
- Posting regularly without seeing much engagement
- Creating content that isn’t generating traffic or leads
- Sending emails without a clear nurture strategy
- Investing in SEO without knowing what’s working
- Running campaigns that send people to weak landing pages
- Tracking plenty of metrics but still struggling to connect marketing to real results
A marketing audit helps you step back and ask: What’s actually helping—and what’s taking up time without moving us forward?
WHO IT'S FOR
Who Should Get a Digital Marketing Audit From Us?
A strategic marketing audit may be a good fit if:
Your team is doing a lot, but results feel inconsistent
You’re not sure which marketing channels you should pay more attention to
Your various marketing channels (like social media, email, and content) feel disconnected
You want to generate more qualified leads, applications, donations, or sales
You’re planning your next marketing budget, and you want your spend to actually give you results
Your organization has grown, but your marketing strategy hasn’t kept up
You want a clear plan before investing in more campaigns or tactics
Whether you’re looking for a B2B marketing audit, nonprofit marketing audit, or broader marketing audit, the goal stays the same: Figure out what deserves your attention.
INSIDE OUR AUDIT
Here's What We Look At
Marketing covers a lot of ground. And we understand that means not every organization needs the same audit. We customize the scope around your goals, current marketing, and the areas where you need the clearest answers.
Depending on your needs, we may review:
Audience & Messaging
Website & Conversion
Search Visibility
Content Marketing
Social & Email
Analytics & Measurement
Paid Marketing
Lead Generation & Nurture
Marketing Technology
The point isn’t to audit everything just because we can. It’s to look closely at the areas that will actually help you make better marketing decisions.
What You'll Walk Away With
Your marketing audit report will give you:
- A clear picture of how your marketing is performing today
- What's already working well
- Channels or tactics that may be underperforming
- Gaps in your customer or user journey
- Content and messaging opportunities
- Search and visibility concerns
- Conversion and lead generation opportunities
- Analytics and measurement gaps
- Recommendations for where to focus your resources
- A prioritized Fix Now, Fix Next, and Plan for Later action plan
You’ll leave with a much clearer answer to: What should we keep doing, what should we change, and what should we stop spending time on?
Get a comprehensive digital marketing audit starting at $2,950.
THEM VS. US
Use Our Marketing Audit to Help You Decide What to Do Next
Dashboards and platform reports are helpful tools. But often they report each channel on its own, making it hard for teams to see the full picture. Combining these insights in a comprehensive audit can give us a better understanding and help us make smarter decisions.
| Other Reports & Tools | Cheeky Monkey Marketing Audit |
|---|---|
| Shows channel metrics | Connects performance back to your goals |
| Reports what happened | Looks at why it may be happening |
| Reviews channels separately | Looks at how your marketing works together |
| Gives you more data | Helps you understand what the data means |
| Highlights performance | Identifies gaps and opportunities |
| Leaves the next step up to you | Gives you clear priorities |
You probably already have enough data. You need to know what to do with it.
WE PRIORITIZE
You Don’t Need to Fix Every Part of Your Marketing at Once
A marketing audit usually uncovers a lot. That doesn’t mean you should make every recommendation a new project right away. We prioritize based on:
Impact
Could this meaningfully improve leads, revenue, registrations, applications, donations, or another important goal?
Audience
Will it help you better reach or serve the people you actually want to attract?
Effort
How much time, budget, or internal capacity will it take?
Opportunity
Are you missing something important, or spending too much effort somewhere that isn’t paying off?
The goal is to help your team focus, not add another 40 things to the marketing plan.
HOW IT WORKS
What Our Marketing Audit Process Look Like
Frequently Asked Questions
What is a marketing audit?
A marketing audit reviews your current marketing to uncover what’s working, what isn’t, and where you may be missing opportunities.
Our digital marketing audits look across the channels that matter to your organization, then turn the findings into clear recommendations and priorities.
What does a digital marketing audit include?
The exact scope depends on your organization — and what agency you work with. At Cheeky Monkey Media, we customize our marketing audits and may review areas such as:
- Audience and positioning
- Website conversion
- SEO and search
- Content
- Social media
- Email marketing
- Paid campaigns
- Lead generation
- Analytics
- Marketing technology
We confirm the channels and scope before we begin.
What are the benefits of a marketing audit?
A marketing audit can help you:
- See which activities deserve more investment
- Find gaps in your customer journey
- Identify underperforming channels
- Improve how your marketing works together
- Find measurement problems
- Prioritize your next steps
It can also help your team stop spending time on activities that aren’t supporting your goals.
What’s the difference between a marketing audit and a marketing strategy?
A marketing audit looks at where you are today and identifies what needs attention.
A full marketing strategy goes further. It defines what you should do over a longer period, including larger priorities, campaigns, resources, timelines, and measurement.
If you need a comprehensive website and marketing strategy, our Digital Performance Action Plan may be a better fit.
Is this a content marketing audit?
We know that content plays an important role in your marketing effort. We definitely look over your content, but we don’t stop there.
We review how that same content connects with your search visibility, website, social media, email, conversion goals, and broader marketing efforts.
If you need a much deeper content inventory or editorial strategy, we can talk about that separately.
Is AI included in the marketing audit?
We’ll consider AI search and newer discovery behaviour where it affects the broader marketing picture.
But if you want deeper testing of how your organization appears in ChatGPT, Google AI search, Perplexity, and similar tools, we recommend our dedicated AI Search Visibility Audit.
What does a marketing audit cost?
We can’t give a general or average cost here since it really depends on the scope of the audit and who you work with.
We can share that our comprehensive Marketing Audit starts at $2,950.
We’ll confirm the final scope and marketing audit cost before we begin, based on the number of channels, platforms, and areas we need to review.
Can you help us implement the recommendations?
Absolutely. Our team can help with content, search, social media, email, paid marketing, analytics, website improvements, and ongoing digital marketing or website support.
Alternatively, you can take the recommendations back to your internal team or existing marketing partners.
Get Clear on What Your Marketing Should Do Next
You don’t need another marketing tactic just because everyone else is doing it. What you need to know is what’s working, what’s missing, and where your team should focus its time and budget.
Get a clear picture of your current marketing and a prioritized plan for what to improve next. Starting at $2,950.