Google Set to Say Goodbye to Its Crawl Rate Tool in 2024

Google’s crawl rate limiter tool is set to become obsolete on January 8, 2024. The search engine will be removing the tool in increments from the Google Search Console. Google has improved its crawling logic to such a degree the tool isn’t useful anymore. There are also other tools publishers can use. The crawl rate […]
What You Should Know About Social Media Brand Marketing

A strong brand is necessary if you want your business to succeed. If done right, the mere mention of your brand’s name will evoke a positive response from a consumer. Think of how people react to brands like Louis Vuitton or Porsche. Even those who never used these brands know they represent quality and style. […]
Google Gearing Up to Change Its Video Publisher Policies in 2024

There are plans for Google to update its Video publisher policy in April 2024. The changes will impact all video inventory monetized using the company’s ad code. It covers AdSense, AdMob, and Ad Manager. This falls under Google’s Publisher Policies. These Google changes will streamline video policies throughout its different products. It will also align […]
Web Accessibility: The Imperative for Businesses to Invest in Inclusivity

Web accessibility is an essential element of contemporary website design, ensuring that people with disabilities have unimpeded access to online information and functionality. It’s about crafting websites and digital tools in a way that accommodates users with visual, auditory, motor, or cognitive impairments. This encompasses a range of practices like providing alternative text for images, […]
Increase in Discover Traffic Expected as Google Fixes Core Update Bug

A bug with the October Google core update is already fixed. Sites can expect to see more Discover traffic. The company confirmed the Google Discover traffic was due to a bug. The core update rolled out on October 5. It focused on Google’s main search algorithms. The goal was to bolster authoritative content. Sites with […]
What is Drupal and Other Things to Know About This System

Designing and developing a website is as challenging as it is satisfying. So is managing websites or creating digital content for them. Most web developers and creators are up for the challenge. But tools that will make their lives easier are always welcome. One such tool is Drupal. It’s a name that often comes up […]
My Experience: Working with Souls Grown Deep

Souls Grown Deep is a true and prominent advocate in the black community, inspiring the inclusion of Black Artists from the South in the canon of American Art History. Working alongside Scott since 2016 has been nothing short of a true collaboration between client and agency. With art, there’s usually far more below the surface […]
Common Website Health Issues: Speed, Performance, and Optimization Strategies

Website performance and speed are key determinants of success in the digital realm. They significantly influence user experience and are crucial in retaining visitors. In e-commerce, the stakes are particularly high, as slow-loading pages or unresponsive sites can lead to lost sales and a tarnished reputation. Consumers demand fast, smooth interactions; delays can lead them […]
Quick Look at Google’s Updated Search Quality Rater Guidelines

Google has updated its Search Quality Rater guidelines. This year’s improvements focused more on user intent. The company also spent time improving how to meet the user’s needs. Google has also refined what it means to offer high-quality search results. It’s also making sure quality raters know why certain results are better. This can help […]
How Web Accessibility Impacts User Experience: The Untapped Potential for Inclusivity

Web accessibility plays a pivotal role in shaping the user experience on the internet. It’s about ensuring that everyone, including individuals with disabilities, has the opportunity to access and engage with online content. This concept isn’t just about broadening audience reach; it significantly influences how users interact with websites. A lack of accessibility can lead […]